The Gin Guide Awards 2021
The Gin Guide Awards are an independent, global celebration of our historic, diverse and growing spirits category. Recognised and respected by the trade and consumers across the world, The Gin Guide Awards highlight the exceptional products, distilleries and people within the gin industry.
Finalists and Winners of the The Gin Guide Awards are selected through a rigorous blind tasting and unique scoring process developed by Paul Jackson, Founder and Editor of The Gin Guide. To present the most rounded and widely relevant results, the carefully selected and expert judges bring together specialisms in gin distillation, spirits retail, mixology, events, distribution, marketing and PR.
For questions or to contact The Gin Guide Awards, please email awards@theginguide.com
Finalists and Winners of the The Gin Guide Awards are selected through a rigorous blind tasting and unique scoring process developed by Paul Jackson, Founder and Editor of The Gin Guide. To present the most rounded and widely relevant results, the carefully selected and expert judges bring together specialisms in gin distillation, spirits retail, mixology, events, distribution, marketing and PR.
- All entrants receive a summary of judges' scores and their valuable comments and feedback.
- Follow-up tastings will be held by The Gin Guide team which may be documented on social media (110,000 followers).
- Shortlisted gins will be announced as 'Finalists' and will receive the 'Finalist' logo and additional online coverage.
- Category Winners receive the coveted The Gin Guide 'Recommended' logo, a certificate to display, and extensive coverage, promotion and inclusion in content features. 'Highly Commended' gins will also receive a certificate.
- Continental and National Winners receive the 'Best in Location 2021' logo, a certificate to display, and coverage, promotion and inclusion in content features.
For questions or to contact The Gin Guide Awards, please email awards@theginguide.com
How To Enter
The Gin Guide Awards are open to gins from all countries that are bottled at 37.5% ABV and above (exclusing Sloe Gin category), that have been available for consumer and trade purchase prior to January 1st 2021, and that meet the criteria of one or more Awards categories. Entries may not include CBD oils, cannabis extracts or visible additives such as glitter or shimmer.
Members of The Gin Guide receive 30% off entry rates and a long list of annual benefits, content and promotion. The cost saving with multiple gins can cover the full cost of Membership - Find out more & become a Member.
Members of The Gin Guide receive 30% off entry rates and a long list of annual benefits, content and promotion. The cost saving with multiple gins can cover the full cost of Membership - Find out more & become a Member.
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2021 Awards Schedule
Samples for Judging
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Entry Rates
Entry rates are 'per gin' and each gin can be entered into multiple categories for no additional cost. Members of The Gin Guide receive a code for a 30% discount on entry rates - Become a Member
- Payment Options: Credit/Debit Card, Paypal or Invoice (over £300 only). - By entering you accept The Gin Guide Awards Terms & Conditions |
THE GIN GUIDE AWARDS CATEGORIES 2021
For each category, Finalists are selected before global Winners are selected (and any runners-up). In the 'Production' and 'Style' categories a 'Highest Scorer' for each applicable continent and country will also be named.
If you are unsure if your gin is eligible for a category, please contact awards@theginguide.com or +44 7846 807105 before entering.
If you are unsure if your gin is eligible for a category, please contact awards@theginguide.com or +44 7846 807105 before entering.
Production
- London Dry Gin: Gins produced using the London Dry Gin method (definition provided during entry).
- Compound Gin: Gins produced using a cold 'bathtub' method.
- Aged Gin: Gins aged in wooden casks or barrels, or aged with wood from casks or barrels. Minimum 37.5% ABV.
- Distillery of the Year Award: For the distillery whose gin range (3 entries or more) has achieved the highest score across multiple categories.
Style
- Traditional Gin: Unmistakably juniper-forward gins with traditional flavour profiles & botanicals (e.g. juniper, angelica root, orris root, coriander seeds, citrus) and no prominence of contemporary botanicals. Minimum 37.5% ABV.
- Contemporary Gin: Gins with prominent juniper alongside non-traditional botanicals or flavour profiles (e.g. bold floral, spice or herbal profiles). Minimum 37.5% ABV. Excludes flavoured gins and cask aged gins.
- Flavoured Gin: Gins with identifiable juniper and prominent natural flavours of fruit, signature botanicals or other ingredients (e.g. a Rhubarb Gin). Minimum 37.5% ABV. Excludes gin liqueurs and cask aged gins.
- Navy Strength Gin: Gins bottled at 57% - 58% ABV. Excludes flavoured gins, fruit-led gins and cask aged gins.
- Sloe Gin: TBA
- Spiced Gin: TBA
Region
- African Gin: Gins produced and bottled within Africa.
- American Gin: Gins produced and bottled within the USA, Central America, South America or the Caribbean.
- Asian Gin: Gins produced and bottled within Asia.
- Australasian Gin: Gins produced and bottled within Australia or New Zealand.
- British Gin: Gins produced and bottled within Britain.
- European Gin: Gins produced and bottled within Europe (inc. UK).
Design & Sustainability
- Design & Branding Award (additional cost - £90): For the gins with the most outstanding combination of branding, bottling, labelling and presentation. Judged by gin industry professionals and spirits marketing, PR, retail and merchandising specialists. Judges' feedback is provided.
- Environmental Sustainability Award (no additional cost): For the gins most effectively and uncompromisingly introducing and using processes and materials for sustainability, reducing waste and reducing environmental impact. Judged by industry specialists and sustainability experts. Judges' feedback is not provided in this category.
Industry Categories
The following categories are based on overall Awards performance or are shortlisted by The Gin Guide panel, industry writers, bloggers, and/or consumers:
- The Spirit of Gin Award: For the gin considered to be having the greatest impact on the gin industry and gin community. Voted for by gin producers, journalists and bloggers.
- Industry Choice Award - Gin: Voted for by industry journalists, bloggers and influencers.
- Industry Choice Award - Distillery: Voted for by industry journalists, bloggers and influencers.
- Industry Choice Award - Event: Voted for by industry journalists, bloggers and influencers.
