***English Drinks Company Press Release***
NEW LIME TREE GIN FROM THE ENGLISH DRINKS COMPANY
Following the successful launch of its Lemon Grove Gin earlier this year, The English Drinks Company, specialists in high quality flavoured gins, is introducing The Lime Tree Gin. Infused with zesty citrus lime to deliver a naturally refreshing gin, the new variant is ideally placed to capitalise on the upcoming traditional alfresco dining season and the associated demand for lighter drinking experiences.
As is the hallmark of all gins created by The English Drinks Company, The Lime Tree Gin represents a premium craft gin, developed using traditional methods to deliver a smooth dry gin with a silky finish. With no added sugar, the gin – like its counterparts in The English Drinks Company portfolio - relies solely on the carefully selected blend of quality ingredients to naturally sweeten and flavour the beverage.
Commenting on the launch, managing director Graham Carr Smith said, “The English Drinks Company is renowned for its commitment to the creation of unique and authentic gins crafted using techniques which have been passed down through the generations. Our gins depend entirely on our ability to identify the perfect selection of ingredients to create a memorable and exclusive taste experience, with no reliance on artificial flavouring. The Lime Tree Gin’s sharp, zingy citrus flavour works well on its own served over ice or it can be partnered with a premium tonic. We were delighted with the gin’s performance at recent consumer shows, where it generated excellent reviews and represented our second best-seller at the events. We anticipate that this gin, alongside our Lemon Grove Gin, will become popular features on the summer cocktail scene.”
The English Drinks Company Lime Tree Gin is presented in a 70cl bottle with a rrp of £36.00. Distribution is currently online via Ocado, Master of Malt and the English Drinks Company’s own website or in a growing number of retail outlets nationwide.