What did you do before creating D1 London Gin?
My background is one in design and supply chain operations in international markets.
What is the inspiration behind D1 London Gin?
D1 London Gin was designed to appeal to a broad international consumer, with a focus on quality and integrity of classic flavours. The idea was to produce a taste that both gin lovers and those trying gin for the first time would both appreciate in equal measure.
Can you tell us about the distillation process and botanicals?
We use a neutral grain triple-distilled spirit that provides us with a clean canvas into which we impress the flavour of our botanicals. What you taste is exactly what we want you to taste without the hindrance of any flavour of alcohol tails interfering.
Our gin is a classic London dry in a citrus style with a soft undertone of earthy, tannic flavours of nettle, set in a balance with spice and sweetness from liquorice, cassia bark and almonds. The gin has a two step flavour profile with an elegant and enduringly smooth hold of flavour, on a clean, dry finish. Balancing the intensity of flavour is as important to our signature taste as the flavour itself; as many brands became bigger, bolder and more intrepid in their flavour profile we’ve remained elegantly classic with a slight contemporary twist.
What have been the biggest challenges and achievements so far?
We share the challenges of many gin producers that survive in the current market, saturated by so many choices of different products from the UK and imported. Our biggest success has been our ability and propensity to reach out into other international markets, into which we have grown strongly. The appeal of a British brand harnessing classic flavours has been a great asset.
How would you describe D1 London Gin in 3 words?
Smooth, elegant, discerning
What's your favourite way to drink D1 London Gin?
Neat on the rocks
Which gins would you always have on your gin shelf (other than your own of course!)
No.3 Gin, Sipsmith VJOP Gin, and Sacred Gin
What's next for D1 London Gin - any exciting plans?
We’ve just launched DJ’s Cold Infusions, which is proving huge amounts of fun and all of our products have just been launched in the US. Our continued growth and activation in our international markets is hugely exciting and challenging at the same time.
The Gin Guide's Tasting Notes and Review of D1 London Gin